Academic Career

  • since November 2021: Research Assistant and Doctoral Candidate at the Institute for Marketing at LMU
  • 2017 - 2020: Master of Science in Consumer Psychology & Market Research, Harz University of Applied Science, Germany
  • 2013: Semester abroad at University of Leicester, Great Britain
  • 2011 - 2017: Bachelor of Arts in Psychology & Management, International School of Management, Germany

Professional Experience

  • 2020 - 2021: Research Consultant at Statista, Department Strategic Market Insights
  • 2019: Intern at Unilever, Department Customer Development & Shopper Insights
  • 2017: Intern at Gesellschaft für Konsumforschung (GfK), Department Shopper Activation Solutions

Research Interest

  • Future food trends
  • Plant-based substitutes for meat, milk, etc.
  • Insect food