Research
The LMU Munich School of Management conducts internationally competitive and excellent cutting-edge research within individual disciplines and in a transdisciplinary network. The focus is on answering overarching social questions.
Keyfacts
Post-Docs
Honorary professors
Research assistants and employees
Non-scientific staff and employees
Third-party funds 2022
Marketing & Innovation Management
Scientific excellence through interdisciplinary research as well as innovative strength and marketing expertise in the Marketing & Innovation cluster.
Read moreInformation Systems & Digital Business
Scientific excellence through interdisciplinary research on IT trends and digital business models in the Information Systems & Digital Business cluster.
Read moreSelected research projects
LMU Munich School of Management conducts internationally competitive and excellent cutting-edge research. The research activities cover both established and cutting-edge areas of business administration, determined by overarching socially relevant issues. The research projects selected here provide an insight into the diversity of our research activities.
03/2023 Negativity drives online news consumption
Two international teams (including Prof. Dr. Stefan Feuerriegel, LMU Munich School of Management) are simultaneously researching the same topic with the same result: Negative headlines increase the consumption of online news.
Read more06/2022 Proximity to War: The stock market response to the Russian invasion of Ukraine
The study by Jonathan Federle (LMU Munich School of Management), André Meier (EUI alumnus), Gernot Müller (Uni Tübingen) and Victor Sehn (LMU Munich School of Management) shows that geographic proximity to Ukraine is a key factor in capital market reaction to the war.
Read more01/2022 Leadership matters in crisis-induced digital transformation: how to lead service employees effectively during the COVID-19 pandemic
Silke Bartsch, Ariane Huber (Institute of Marketing), Ellen Weber and Marion Büttgen (University of Hohenheim) investigated leadership behavior and its effects on employees in service companies during the corona crisis.
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