Re-Take Exam in the Winter Term 2023/2024
Advanced Issues in PLS-SEM
We are happy to announce the publication of the second edition of “Advanced Issues in Partial Least Squares Structural Equation Modeling.”
New Issue of the "Insights"- Magazine
The new "Insights" issue is available!
And the Award goes to...
Prof. Dr. Dr. h.c.. Marko Sarstedt wins the prestigious William R. Darden Award at the 2023 Academy of Marketing Science Annual Conference.
00:50 a.m., the alarm clock rings, off to university!
Susanne Adler as guest lecturer at the "Lange Nacht der Universitäten".
Expertise and Inspiration - Two Inaugural Lectures
In the elegant Frescensaal, Prof. Dr. Jelena Spanjol and Prof. Dr. Dr. h.c.. Marko Sarstedt gave their inaugural lectures. The formal event was well attended.