The project course allows students to work on a concrete business problem for one semester, dealing with e-commerce and digital markets in a broader sense. Students will work on relevant issues closely with the respective partner company. The presentations created serve as a practical basis for decision-making for the partner company.
The project course offers students the opportunity to work on a specific business problem for the duration of a semester, which broadly deals with digitalisation and electronic processes in digital markets, and the students work in a team directly with the contact persons of the partner company. The presentations created should serve as a practical basis for decision-making for the partner company.
The course is aimed at students of the M.Sc. Business Administration and is also offered as a substitute for students of the M.Sc. MMT who go abroad in winter semester and therefore cannot participate in the therein provided Business Development Project course offered by the DMM.
As part of the project course, students will work on practically relevant problems in close cooperation with the respective partner company. In the past, the project courses were conducted with Hubert Burda Media, ProSiebenSat.1 and Publicis.Sapient, for instance.
Link zum LSF
| Date | Location | |
|---|---|---|
| Kick-off meetings (with partner companies, by group) | April 15/18/19, 2024 | Ludwigstr. 28, VG, Room 211 (b) |
| Midterm presentations (LMU only, by group) | May 16, 2024, 11 - 17 hrs | Ludwigstr. 28, VG, Room 211 |
| Final presentations (with partner companies, by group) | week commencing July 15, 2024 | at partner companies |
| The exact times and dates relevant for your group will be communicated by email. You can also find them in LSF | ||
