Sophie Berghüser, M.Sc.
+49 89 2180 - 72052
Institute of Electronic Commerce and Digital Markets
Postal address:
Geschwister-Scholl-Platz 1
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CURRICULUM VITAE
- since April 2022: Research Assistant and Doctoral Candidate, Institute of Electronic Commerce and Digital Markets
- 2014 - 2022: Retail Merchandising & Area Management, PRADA Germany GmbH
- 2014: Master of Science in Fashion, Design & Luxury Management, Grenoble École de Management (FR)
- 2012: Master of Science in Marketing Management, Rotterdam School of Management, Erasmus University (NL)
- 2011: Bachelor of Science in Business Administration, WHU - Otto Beisheim School of Management (DE)
- 2010: Term abroad at Queen’s University, Kingston (CA)
RESEARCH FOCUS
- Impact of technology on consumer behavior
- Blockchain applications in marketing
- Circular Consumption and Secondary Markets
- Computer Vision