© Team des Instituts für Electronic Commerce und Digitale Märkte, Pauline Engel / LMU

Institute of Electronic Commerce and Digital Markets

International state of the art research in customer behavior and new technologies in e-commerce

Welcome to the Institute of Electronic Commerce and Digital Markets

The Institute of Electronic Commerce and Digital Markets is concerned with research and teaching of marketing of products and services in digital markets as well as research of customer behavior in all areas of digital commerce

© Pauline Engel / Institut für Electronic Commerce und Digitale Märkte

50 years of Munich School of Management

The LMU Munich School of Management is 50 years old this year. In 1974, the Faculty of Public Economics was split into a Faculty of Business Administration and a Faculty of Economics. Reason enough to share this joy with you with two anniversary events!

Anniversary

News and events

12 Sep

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13 Sep

12/09/2024 - 13/09/2024 Pricing Symposium 2024
We are pleased to host the fifth Symposium, a forum to give the pricing community an opportunity to benefit from diverse expertise and to promote discussions in plenary sessions and presentations