Dr. Robert Rußell

Research Assistant

Institute for Digital Management and New Media

Office address:

Ludwigstr. 28, VG

Office hours:

on appointment

Postal address:

Geschwister-Scholl-Platz 1

Further Information

Curriculum Vitae

Work Experience

  • Research Assistant and Doctoral Candidate at the Institute for Digital Management and New Media (Prof. Dr. Thomas Hess), LMU Munich (2018-2021)
  • Research Assistant in a Project on "Price Differentiation and Dispersion in Commerce" at the Department of Retailing and Customer Management (Prof. Dr. Werner Reinartz), University of Cologne (2018)
  • Student Research Assistant at the Department of Retailing and Customer Management (Prof. Dr. Werner Reinartz), University of Cologne (2014-2017)
  • Various Internships, e. g., Rocket Internet (Singapore), Kodama (Shanghai), Henkel (Hamburg), Deutsche Post DHL Group (Bonn) (2012-2017)

Education

  • Master of Business Research (MBR) at LMU Munich (starting in October 2018)
  • Master of Science in Business Administration, Marketing at the University of Cologne (2015-2017)
  • Master Thesis on the Topic "Empirical Research on Redempton Behaviour in Loyalty Programs" in Cooperation with Payback
  • Bachelor of Science in Business Administration at the University of Cologne (2011-2014)
  • Exchange Terms at Fudan University (Shanghai, China) and Koc University (Istanbul, Turkey)

Research Interests

Teaching

  • Theoretisches Hauptseminar (B.Sc. Seminar)