Publications
Publications
2024
De la Cruz Jara, M. F., Spanjol, J., & Doppstadt, T. (2024). Strategic social value orientation and sustainability performance: A commensuration perspective. Organization Studies, online first.
2023
- Spanjol J.; Rosa A.; Schirrmeister E.; Dahl P.; Domnik D.; Lindner M.; de la Cruz M.; Kuhlmann J.-F. (2023)
The potential of futures literacy for impact-oriented business schools
Published by: FUTURES https://doi.org/10.1016/j.futures.2022.103084 - Gessl, A.; Brodtka, N.; Zhao, J.; Gessl, N. (2023)
Analyzing pharmacist representation in public-facing health media: Insights and implications
Published by: Research in Social and Administrative Pharmacy https://doi.org/10.1016/j.sapharm.2023.12.007
2022
- Gessl, A.; Flörl, A.; Schulc, E. (2022)
Demand for community-based Case Management in Austria - a qualitative analysis
Published by: BMC Nursing https://doi.org/10.1186/s12912-021-00775-0
2021
- Nations Azzari, C.; Anderson, L.; Mende, M.; Go Jefferies, J.; Downey, H.; Ostrom, A.L.; Spanjol, J. (2021)
Consumers on the Job: Contextualization Crafting in Expert Services
Published by: Journal of Service Research https://doi.org/10.1177/10946705211012474 - Nakata, Ch.; Sharp, L.K.; Spanjol, J.; Cui, A.S.; Izberk-Bilgin, E.; Crawford, S.Y.; Xiao, Y. (2021)
Narrative arcs and shaping influences in long-term medication adherence
Published by: Social Science & Medicine https://doi.org/10.1016/j.socscimed.2021.114264 - Xiao, Y.; Spanjol, J. (2021)
Yes, but not now! Why some users procrastinate in adopting digital product updates
Published by: Journal of Business Research https://doi.org/10.1016/j.jbusres.2021.06.066
2020
- Wiesböck, F.; Hess, T.; Spanjol, J. (2020)
The dual role of IT capabilities in the development of digital products and services
Published by: Information and Management https://doi.org/10.1016/j.im.2020.103389
2018
- Nakata, C.; Izberk-Bilgin, E.; Sharp, L.; Spanjol, J.; Cui, A.S.; Crawford, S.Y.; Xiao, Y. (2018)
Chronic illness medication compliance: a liminal and contextual consumer journey
Published by: Journal of the Academy of Marketing Science, https://doi.org/10.1007/s11747-018-0618-1 - Scheidler, S.; Edinger-Schons, L.M.; Spanjol, J.; Wieseke, J. (2018)
Scrooge Posing as Mother Teresa: How Hypocritical Social Responsibility Strategies Hurt Employees and Firms
Published by: Journal of Business Ethics, https://doi.org/10.1007/s10551-018-3788-3 - Spanjol, J.; Xiao, Y.; Welzenbach, L. (2018)
Successive Innovation in Digital and Physical Products: Literature Review, Conceptual Framework, and Future Research Directions”
Published by: Rajan Varadarajan and Satish Jayachandran (eds.): Review of Marketing Research, vol. 15, Innovation and Strategy. Bingley, UK: Emerald Publishing Ltd., 31-62, https://doi.org/10.1108/S1548-643520180000015004 - Gallan, A.; McColl_Kennedy, J.R.; Barakshina, T.; Figueiredo, B.; Go Jefferies, J.; Gollnhofer, J.; Hibbert, S.; Luca, N.; Roy, S.; Spanjol, J.; Winklhofer, H. (2018)
Transforming Community Well-Being Through Patients' Lived Experiences
Published by: Journal of Business Research, https://doi.org/10.1016/j.jbusres.2018.12.029
2016
- Anderson, L.; Spanjol, J.; Jefferies Go, J.; Ostrom, A.; Baker, C.; Bone, S.A.; Downey, H.; Mende, M.; Rapp, J.M. (2016)
Responsibility and Well-being: Resource Integration under Responsibilization in Expert Services
Published by: Journal of Public Policy & Marketing, 35 (2), 262-279, https://doi.org/10.1509/jppm.15.140
2015
- Spanjol, J.; Cui, A.; Nakata, Ch.; Sharp, L.; Crawford, S.; Xiao, Y.; Watson-Manheim, M.B. (2015)
Co-Production of Prolonged, Complex, and Negative Services: An Examination of Medication Adherence in Chronically Ill Individuals
Published by: Journal of Service Research, 18 (3), 284-302, Honorable Mention Award for best article in the special issue on Transformative Service Research (TSR), https://doi.org/10.1177/1094670515583824
2014
- Spanjol, J.; Tam, L.; Tam, V. (2014)
Employer-Employee Congruence in Environmental Values: An Exploration of Effects on Job Satisfaction and Creativity
Published by: Journal of Business Ethics, 130 (1), 117-130, https://doi.org/10.1007/s10551-014-2208-6 - Beuk, F.; Malter, A.J.; Spanjol, J.; Cocco, J. (2014)
Financial Incentives and Salesperson Time Orientation in New Product Launch: A Longitudinal Study
Published by: Journal of Product Innovation Management, 31 (4), 647-663, Lead article in special issue on sales and innovation, https://doi.org/10.1111/jpim.12157
2013
- Griffin, A.; Josephson, B.W.; Lilien, G.; Wiersema, F.; Bayus, B.; Chandy, R.; Dahan, E.; Gaskin, S.; Kohli, A.; Miller, Ch.; Oliva, R.; Spanjol, J. (2013)
Marketing’s Roles in Innovation in Business-to-Business Firms: Status, Issues and Research Agenda
Published by: Marketing Letters, 24 (4), 323-337, Lead article in issue, https://doi.org/10.1007/s11002-013-9240-7 - Bohlmann, J.D.; Spanjol, J.; Qualls, W.; Rosa, J.A. (2013)
The Interplay of Customer and Product Innovation Dynamics: An Exploratory Study
Published by: Journal of Product Innovation Management, 30 (2), 228-244, https://doi.org/10.1111/j.1540-5885.2012.00962.x
2012
- Spanjol, J.; Mühlmeier, S.; Tomczak, T. (2012)
Strategic Orientation and Product Innovation: Exploring a Decompositional Approach
Published by: Journal of Product Innovation Management, 29 (6), 967-985, https://doi.org/10.1111/j.1540-5885.2012.00975.x - Tam, L.; Spanjol, J. (2012)
When Impediments Make You Jump rather than Stumble: Regulatory Nonfit, Implementation Intentions, and Goal Attainmen
Published by: Marketing Letters, 23 (1), 93-107, Equal contribution, https://doi.org/10.1007/s11002-011-9138-1
2011
- Spanjol, J.; Qualls, W.; Rosa, J.A. (2011)
How Many and What Kind? The Role of Strategic Orientation in New Product Ideation
Published by: Journal of Product Innovation Management, 28 (2), 236-250, https://doi.org/10.1111/j.1540-5885.2010.00794.x - Spanjol, J.; Tam, L.; Qualls, W.; Bohlmann, J.D. (2011)
New Product Team Decision Making: Regulatory Focus Effects on Number, Type, and Timing Decisions
Published by: Journal of Product Innovation Management, 28 (5), 1-15, Lead article in special issue on decision-making, Best Paper Award, 2008 PDMA Research Forum, https://doi.org/10.1111/j.1540-5885.2011.00833.x
2010
- Spanjol, J.; Tam, L. (2010)
To Change or Not to Change: How Regulatory Focus Affects Change in Dyadic Decision-Making
Published by: Creativity and Innovation Management, 19 (4), 346-363, https://doi.org/10.1111/j.1467-8691.2010.00575.x - Tam, L.; Bagozzi, R.P.; Spanjol, J. (2010)
When planning is not enough: the self-regulatory effect of implementation intentions on changing snacking habits
Published by: Health Psychology, 29 (3), 284-292, https://doi.org/10.1037/a0019071
2008
- Sorescu, A.; Spanjol, J. (2008)
Innovation’s Effect on Firm Value and Risk: Insights from Consumer Packaged Goods
Published by: Journal of Marketing, 72 (March), 114-132. - Featured in Marketing Thought Leaders Newsletter, American Marketing Association (AMA; June 2008), Marketing Management (May/June 2008), and Marketing News (2008, 42/4, p. 4), https://doi.org/10.1509/jmkg.72.2.114
2005
- Rosa, J.A.; Spanjol, J. (2005)
Micro-Level Product Market Dynamics: Shared Knowledge and its Relationship to Market Development
Published by: Journal of the Academy of Marketing Science, 33 (2), 197-216. - Equal contribution, https://doi.org/10.1177/0092070304269839
1999
- Rosa, J.A.; Porac, J.F.; Spanjol, J.; Saxon, M. (1999)
Socio-Cognitive Dynamics in a Product Market
Published by: Journal of Marketing, 63 (Special Issue), 64-77, https://doi.org/10.2307/1252102
2022
- de la Cruz, M., Spanjol, J. (2022). “For-Profit Firms' Contribution to Society: A Strategic Orientation Perspective.” In Sonia Taneja (Ed.), Proceedings of the Eighty-second Annual Meeting of the Academy of Management. Online ISSN: 2151-6561. Best Paper Proceedings.
2021
- de la Cruz, M.; Spanjol, J. (2021)
Social Value in Business: An Interdisciplinary Integrative Review, Typology, and Research Agenda.
Published by: Academy of Management (AoM); Best Paper Proceedings; Proceedings of the Eighty-first Annual Meeting of the Academy of Management. 2021
2017
- Hietschold, N.; Gurtner, S.; Spanjol, J. (2017)
Understanding and Responding to Negative Emotions in Consumer Resistance to Innovations
Published by: Academy of Management (AoM); Best Paper Proceedings, Atlanta, GA, August 2017
2013
- Watson-Manheim, M.B.; Crawford, S.; Nakata, Ch.; Xiao, S.; Holly, E.; Spanjol, J.; Sharp, L.; Cui, A. (2013)
Developing Targeted Text Messages for Enhancing Medication Adherence
Published by: Proceedings of the 19th Americas Conference on Information Systems, Chicago, IL, August 2013
2008
- Spanjol, J.; Tam, L.; Qualls, W.; Bohlmann, J.D. (2008)
Does this Fit or Match? Regulatory Focus Effects on New Product Team Decision-Making
Published by: 2008 PDMA Research Conference, Orlando FL, September 2008. Best Paper Award
2007
- Spanjol, J.; Beuk, F. (2007)
The Early Bird Gets the Worm: Assessing Performance in the Front End of Innovation (FEI)
Published by: 2007 PDMA Research Conference, Orlando FL, September 2007
2001
- Spanjol, J. (2001)
Reconceptualizing Organizational Resources and their Role in Innovation
Published by: AMA 2001 Winter Educators’ Conference Proceedings, (eds. Ram Krishnan and Madhu Viswanathan), 12, 120-127
2023
- Spanjol, J.; Welzenbach, L. (2023)
Managing the Front End of Innovation (FEI): Going Beyond Process
Published by: Ludwig Bstieler (Editor), Charles H. Noble (Editor): The PDMA Handbook of Innovation and New Product Development, 4th Edition, Hoboken, NJ: John Wiley & Sons Inc.; 203-226
2019
- Spanjol, J., & de la Cruz, M. (2019). Innovating for Good—Wie Unternehmen ihren sozialen Mehrwert realisieren können. OrganisationsEntwicklung. Zeitschrift für Unternehmensentwicklung und Change Management, 2019(1), 24-31.
2014
- Spanjol, J.; Scott, M.J.; Melamed, S.; Page, A.L.; Bergh, D.; Pfanner, P. (2014)
Collaborative Innovation Across Industry-Academy and Functional Boundaries: How Companies Innovate with Interdisciplinary Faculty and Student Teams
Published by: Abbie Griffin, Serdar Durmusoglu, and Charles Noble (eds.): Open Innovation: New Product Development Essentials from the PDMA, Hoboken, NJ: John Wiley & Sons Inc., 175-222. - Tam, L.; Spanjol, J.; Rosa, J.A. (2014)
Unintended Effects of Planning in Goal Striving: Substitution and Amplification
Published by: Bernd Schmitt and Leonard Lee (eds.): The Psychology of the Asian Consumer. Society for Consumer Psychology. New York, NY: Routledge, 33-39
2005
- Venkatesh, S.; Spanjol, J. (2005)
Adaptive Innovation Management
Published by: Nirmal Pal and Dan Pantaleo (eds.): The Agile Enterprise: Reinventing your organization for success in an On-Demand world! New York, NY: Springer Science+Business Media, Inc., 151-166
2004
- Rosa, J.A.; Spanjol, J.; Porac, J.F. (2004)
Text Analysis as a Tool for Assessing Marketing Strategy Performance
Published by: Christine Moorman and Donald R. Lehmann (eds.): Assessing Marketing Strategy Performance, Cambridge, MA: Marketing Science Institute (MSI), 185-211
2001
- Porac, J.F.; Rosa, J.A.; Spanjol, J.; Saxon, M. (2001)
America's Family Vehicle: Path Creation in the Minivan Market
Published by: Raghu Garud and Peter Karnoe (eds.): Path Dependency and Creation, Mahwah, NJ: Lawrence Erlbaum, 213-242
2018
- Gurtner, S.; Spanjol, J.; Griffin, A. (2018)
PDMA Essentials 3: Leveraging Constraints for Innovation
2021
- Lindner, M. (2021)
Sustainable Food Consumption of German Millennials: Exploring the "Attitude Behavior Gap"
Published by: Junior Management Science, 6(3), 424–467, https://doi.org/10.5282/jums/v6i3pp424-467
2014
- Tabatabai S.; Marcelo de la Cruz; Vu M. (2014)
Produkte systematisch entwickeln.
Published by: Controlling and Management Review, 58(4), 24-31, https://doi.org/10.1365/s12176-014-0975-7
2006
- Sorescu, A.; Spanjol, J. (2006)
Building Long-Term Firm Value Through Innovation
Published by: Marketing Science Institute, Working Paper Series, No. 06-122, Cambridge, MA