Organization
- Offered in ST25?
- Yes
- Teaching
-
Prof. Dr. Anja Tuschke
Dr. Anke Schulz
Maxime Strompen - Course type
- Lecture and tutorial
- Design
- 2 hour lecture and 2 hour tutorial each week
- Grading
- Exam
- Registration
- No registration
- Credits
- 6 ECTS in " Marketing and Strategy I" or "Kompetenzbereiche der BWL I – III"
- SWS
- 4
- Language of instruction
- English
- Contact person
- M.Strompen@lmu.de
Course Content
Strategic management centers around the formulation and implementation of a company’s strategic goals. The starting point of the course is the question: “What is strategy?”. Against this background, you will receive insights into important fundamentals of strategic management and selected methods of determining a company’s status quo. Considering classical approaches as well as current advancements, the course will teach how to develop strategies. Moreover, selected strategies will be discussed, namely digital strategies, diversification, and strategic alliances.
Relevant Course Material
Relevant documents will be uploaded over Moodle for the lecture and tutorial.
Course: Strategic Management: Concepts and Cases (ST25), Passcode: Mintzberg2025
Examination
July 18th, 2025, 3-5 pm s.t.
Schedule
| Start | Time | Location | |
|---|---|---|---|
| Lecture | Thursday, 24.04.2025 | 12:00-14:00 (c.t.) | Geschwister-Scholl-Pl. 1 (M), M 218 |
| Tutorial A | Tuesday, 29.04.2025 | 14:00-16:00 (c.t.) | Geschwister-Scholl-Pl. 1 (M), M 105 |
| Tutorial B | Tuesday, 29.04.2025 | 16:00-18:00 (c.t.) | Geschwister-Scholl-Pl. 1 (M), M 105 |
Contact person
Maxime Strompen
Research and Teaching Assistant & Doctoral Student