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Pricing Symposium an der LMU


Last week the 2nd Pricing Symposium took place at LMU Munich. Following the invitation of the co-organizers Marco Bertini, Oded Koenigsberg, and Martin Spann, scholars from the top business schools in Asia, Europe, and the US came to Munich to discuss their latest research in the field of pricing. Excellent presentations by practitioners on the state of the art of pricing in the industry complemented the scientific program and promoted fruitful discussions. In wonderful sunshine, the three days program ended with a ride to the top of Germany’s highest mountain – the Zugspitze.